Dear Stamped Community,
I am thrilled to announce that Stamped is merging with Repeat, a pioneer in predictive reordering and lifecycle marketing technology. This strategic merger represents our unwavering commitment to helping direct-to-consumer DTC brands build more sustainable and scalable businesses. Keep reading to learn more about Stamped and Repeat and reach out to talk to our team here.
Building Stronger, Long-Term Customer Relationships
Over the past few years, we’ve seen the e-commerce landscape shift from a heavy focus on acquisition to efficient growth with a focus on retention. Acknowledging a need for retention is one thing; designing and implementing a holistic strategy that drives results is another. Brands come to Stamped every day for support in doing just that.
Our merger with Repeat furthers our commitment to helping our customers achieve efficient growth with a suite of innovative retention products.
We're creating a powerful platform designed to help brands like yours increase customer retention and lifetime value, automate personalized messaging at scale, and turn one-time purchasers into loyal repeat customers.
"The acquisition-centric DTC model built on the early Facebook advertising ecosystem did not produce sustainable business models for many brands. As we enter this new era of e-commerce, the brands that survive and thrive will be those that build enduring relationships with repeat customers. Stamped and Repeat have been at the forefront of this shift, and Kim and I couldn't be more excited to join forces to help incredible brands build more sustainable business models."
Mike Berardo, Stamped CEO
Enhancing Personalization Efforts
For the last five years, Repeat has been supporting marketers like you in engaging customers with highly personalized messaging at the right time with the right products. We increasingly see the four key pillars of personalization as timing, product, content, and incentive. By combining Repeat's strengths in timing and personalization with Stamped's expertise in reviews, user-generated content, and loyalty programs, we're creating a unified solution across all pillars to elevate your personalization efforts.
Repeat has already seen incredible success with brands such as Fresh Clean Threads, Olipop, Osea, Blueland, and hundreds more. For instance, Fresh Clean Threads leveraged every aspect of Repeat — personalizing the timing of key Moment messages (cross-sell, replenishment, subscription upsell, and lapse prevention) via flows and merchandising traditional campaign emails to match those Moments. As a result, after 30 days, Fresh Clean Threads customers had a 5.6% higher AOV and a 2% higher order frequency. Combined, the two metrics drove a 7.7% lift in 30-Day LTV, achieving Fresh Clean Threads' goal of providing meaningful incremental revenue.
We could not be more excited to introduce our Stamped community to these powerful lifecycle tools.
Looking Ahead
As we continue this journey together, I am thrilled to welcome Kim Stiefel and Sarah Wissel, co-founders of Repeat, to our team as General Manager and VP of Customer Success, respectively. Kim and Sarah's expertise and shared vision for customer retention and engagement will be invaluable as we integrate our platforms and work towards our common goal of helping you build stronger, long-term customer relationships.
“The future of online shopping is about creating lasting relationships with customers. Our combined technologies will help brands create shopping experiences that adapt to each customer's needs and preferences. This benefits everyone: brands can grow more sustainably, and customers get a more enjoyable and personalized shopping experience.”
Kim Stiefel, Stamped General Manager
Thank you for your continued trust and partnership. We are looking forward with excitement to elevating your brand's success with our unified platform.
Best,
Mike Berardo
Stamped CEO